The 4Ts of Measles

Measles is one of the most contagious viruses, yet it’s entirely preventable with vaccination. Despite decades of medical advancement, measles outbreaks still occur worldwide—making awareness more vital than ever.

In this short explainer, we use the 4Ts framework to break down the key facts:

✅ Type: What measles is, how it presents, and what symptoms to watch for

✅ Transmission: How easily measles spreads—through coughs, sneezes, and even lingering in the air

✅ Threat: Who’s most at risk, including young children, pregnant women, and immunocompromised people

✅ Treatment & Prevention: Why the MMR vaccine is essential and how to stop the spread Protect yourself and your community by staying informed and ensuring your immunisation status is up to date.